Images for the rebranding of iconic sandwich bar PANOS. We created colourful, in-your-face images for instore and the whole menu. The brief was clear: make it pop, make it cool. In collaboration with MAKE production and DE VLOER Agency.
TVC for McDonalds Romania (DDB Romania). We worked on 2 sets with 2 foodstylists and livestreamed the images straight to Romania, so the client could give feedback as if they were live on set. A combination of RED images and motion controlled high speed Phantom images.
Three TVC spots for LU, following a cookie from its unwrapping to being eaten. The handheld camera gives natural movements, steering clear from static images. Close-ups inbetween focus on the structure and deliciousness of the cookies.
Images for KitchenAid (Emakina Agency). We shoot the annual catalogue of new items (so we get a sneak peek of the new colours), along with recipes and lifestyle shots. The shoots are always on location, to create an authentic look and feel, and to have enough diversity in settings and backgrounds.
Gifs for Delhaize's digital summer campaign in 2023. Stop-motion style images with hard light.
Everybody loves burgers, and we love shooting them too. Selection of images for different clients.
Explosions for Tilda Rice (Bosto Group), in collaboration with Bubka Agency. A very technical shoot, as the explosions of colour had to appear at a very same moment the vegetables were cut.
Selection of images for McDonalds (TBWA), for which we work for almost ten years now. From a basic cheeseburger to all seasonal specials, from McFlurry toppings to the whole breakfast range: each and every item on the McDonalds menu has been in our studio!
Foodmaker. A loyal customer that we know already for a long time. We've grown together with them and if you see how many stores they have right now, it's insane. They've put everything in this project to make it possible and they can be proud of the result. Done in collaboration with Hotel Hungaria
TVC campaign for Liefmans beer (Egghunter), with focus on ice as an essential ingredient. Close-ups filmed with Phantom camera, packshot with RED camera.
Selection of images for different clients and brands, including Leffe, Bofferding, Grimbergen, Roman, ...
TVC campaign for McDonalds (TBWA), for the Belgian Red Devils Burger. Stamped at the studio, filmed with the Phantom for optimal effect.
Images shot for the rebranding of Ardo (FOCUS Agency), a family-run global player in fresh-frozen products. The images fit the new more modern style of the brand.
The juicy meat, the burned edges, the smokey fire, ... there's always something going on during a barbecue.
Technical photoshoot for the South-Arabian market of Bavaria beer (Wunderman Thompson Brussels). We created a dynamic, fresh look by combining shots of drop and splashed with flying cans and bottles.
Instagram reels that we shoot on a regular base for the online Delhaize campaigns (Gicom Agency).
Images for food stylist Ann De Roy, with whom we work a lot. Focus is on the raw products and ingredients, with added drama thanks to the darker tones.
Sweet tooth? Selection of images for different chocolate brands, from little chocolatiers to big players.
Shaken, stirred, ... anything goes at the studio. Selection of cocktail images for different brands and clients.
We're very proud to call Delhaize one of our loyal clients for over 20 years now. From the magazine to social and OOH campaigns: it's a treat to be part of the brand for such a long time now.
Images for Foodmaker, a brand we're happy to work with for years. A recent rebranding asked for some more modern images, focussing on the ingredients and dishes.
Freshly-picked, straight from the vegetable patch: you can't ignore the beauty of a green garden. Selection of images from over the years.
Images for the launch of Gatsu Gatsu restaurant (WeWantMoreStudio).Hard lighting and flying noodles: iconic.
Images for Gulden Draak beer. The brief was to go beyond usual beer images, so we threw things in the air to see what happens.
Herve Cheese has been a client for years, and always give us the freedom to get creative and try out new things.
Images shot for the IKEA restaurants (DDB Brussels), capturing the iconic simple-yet-fun IKEA brand in images.
OOH campaign for Knorr (Duval Guillaume), with pure ingredients and products on a striking black backdrop.
Images shot for the Swedish Lantmännen Unibake Cooporation.From hot dog rolls to burger buns: the whole range was captured on set.
OOH images for Lindemans beer. Answering the brief, we aimed for an authentic, pure style with plenty of texture to add some depth.
Images for the McDonalds litter campaign (TBWA), a surprising message that got awarded with a Grand Prix at the Creative Belgium Awards in 2023.
Images for the McMistakes campaign (TBWA), a recruiting campaign visualizing mistakes that are almost unthinkable to be made. In line with the 'usual' McDonalds campaigns, these seemingly posters play with the iconic, instantly recognizable visual style of the brand.
OOH campaign for Schweppes, in collaboration art director Hugues Legros. Two different tastes, two differents moods.
A series of images for Val-Dieu beer, for which we created different settings and atmospheres per beer type.
Images for the rebranding of the whole bakery and patisserie department of Vandemoortele (Focus Advertising). A lot of shoots, a lot of fun!
TVC for Dilea, playing with the idea that 'real' milk is replaced by Dilea milk. In collaboration with Goodmorning agency and producer Bérengère Lurquin.
Our first free work-related film we did. This was the moment we realized how fun filming food was. In the meantime, it turned out to be a good base for other videos that we shot in the same style.
Digital OOH Campaign for Tasty You, a range of pizza and pasta dishes you can find in Delhaize stores.